At this year’s Cannes Lions, TikTok is turning the spotlight on discovery and the marketing leaders who are shaping what comes next. As the global platform where our community comes to find, form, and...
Following the remarkable resurgence of Connie Francis’ once obscure 1962 song “Pretty Little Baby,” the legendary singer and actress has joined TikTok, the social media platform that continues to prop
TikTok has a new first-of-its-kind in-app experience inspired by pop superstar, songwriter, actress and cultural phenomenon Addison Rae. Whether you're a longtime Addison fan or just here for the swee
Over a billion people worldwide turn to TikTok for entertainment, discovery, and creativity. Our community isn't just consuming, they're participating - shaping culture, giving life to trends and driv
The For You feed is the heart of the TikTok experience. It's where people go to discover new interests, and where creators build thriving new communities—like Karim and Jamal (@thecustardco), founders
TikTok for Artists is a new artist-first platform designed to help artists build their careers and fanbase on TikTok Artists can now access data and insights about their music, posts and followers New
From heartfelt #ComingOut stories to radiant displays of #QueerLove, from reimagining iconic pop culture scenes to calling for better LGBTQIA+ representation, the LGBTQIA+ community on TikTok continue
TikTok launches an in-app experience and hosts surprise album listening party for fans, including a live performance by Miley TikTok is celebrating the release of Something Beautiful, the ninth studi
Wednesday 21 May, 2025: SoundCloud and TikTok are pleased to announce a new partnership that will see SoundCloud integrated into TikTok's music discovery feature, Add to Music App. Add to Music App is
Today, we're launching new initiatives to champion well-being and enhance reliable mental health information from trusted sources on TikTok. We're launching in-app guided meditation exercises for our
As an official partner of the Cannes Film Festival, TikTok returns to the Croisette and unveils its special programming for #Cannes2025. We are thrilled to continue to offer our global community of ov
As we celebrate Global Accessibility Awareness Day on May 15, we're proud to spotlight the diverse voices that make TikTok a platform for creativity, self-expression, and community. Accessibility isn’
Creativity sparks inspiration, joy, and deeper connections for more than one billion people on TikTok, and we're passionate about building tools that empower anyone to tap into their creativity and be
In honor of Small Business Month, TikTok is spotlighting entrepreneurs and rolling out new tools, resources, and programs to help them grow. Small businesses are the heart of innovation, culture, and
With a shared vision to elevate the skilled trades and meet the growing demand for skilled talent, Skilled Careers Coalition (SCC) and SkillsUSA today announced a strategic partnership with TikTok. Th
TikTok drives culture, brings brands into the conversation, and turns moments into momentum. At this year’s NewFronts, we're making it clear that video and culture are evolving rapidly together, and w
This May, we’re celebrating Asian American, Native Hawaiian, and Pacific Islander (AANHPI) Heritage Month by honoring the powerful legacy and rising influence of our AANHPI TikTok community. From stor
#BookTok is a passionate, powerful community that has transformed the way people discover and engage with books, reignited the publishing industry and created new opportunities for independent authors
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